Adobe announced on Monday that customers using its Campaign email marketing platform can now include dynamic email components via Google's AMP for Email. Adobe said adding Accelerated Mobile Pages ...

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Adobe has entered the AI creative competition with a product called Sensei GenAI. It’s not the first tech firm to jump in, nor will it be the last. Among other things, Sensei GenAI can help marketers ...

Over the summer, we were all treated to an abundance of headlines proclaiming that Adobe, Oracle, and Salesforce were engaging in a marketing cloud war. Yet the relevant acquisitions — Neolane, Eloqua ...

Adobe is working on several new cross-channel features in response to research showing that consumers want more relevant personalization. The services are powered by Adobe Campaign, part of Adobe ...