How can I prompt clients to refer me to others? How can I prevent lost returns or market volatility from affecting my client relationships? How can I convince my client to follow my advice? Although ...

Are your client relationships based on healthy collaboration and respect—or on delivering what’s ordered by doing what you’re told? Far too often, software engineering consulting companies accept ...

The idea that you would be so busy you’d send your assistant or an associate in your place to a client meeting, wearing a mask of your face and pretending to be you, is ludicrous, right? And yet we ...

Approaching our agency’s 30th anniversary this year, I’m reflecting on the art of building high-value client relationships. Don’t get me wrong, new clients are always a priority for Trademark, but ...

Paul Cowan is a psychotherapist and relationship specialist who led advertising agencies. He co-founded the Client Relationship Consultancy and the Customer Relationship Consultancy. In his new book, ...

What role do you play with your clients? Yes, you’re their benefits advisor, but are you also their “trusted advisor?” That, after all, is the pinnacle of business relationships. Think about your ...

Relationships are complicated. And sometimes relationships don’t work out, but the best relationships can be mutually beneficial, even magical. We could be talking about you and your best friend, but ...

Senior Vice President, Marketing General, Inc. To continue reading this content, please enable JavaScript in your browser settings and refresh this page. When you ...

In today’s competitive market, retaining clients is just as important, if not more so, than acquiring new ones. Reducing churn—clients leaving your business—requires a strategic approach centered ...