The pandemic has challenged the consumer industry in unprecedented ways and for consumer brands, it has made two problems particularly acute: First, the need to connect more directly with consumers ...

In this article, Appetite Creative explore how connected and smart packaging is growing and what the future holds. Smart packaging is now more relevant than ever. Due to the pandemic, technologies ...

The retail experience today is both physical and digital, in almost every way. From storefronts, to the purchasing experience, to customer service and marketing - the online shopping journey is as ...

In this issue: The rise of smart packaging, how AI is supporting trial acceleration, navigating the pharma supply chain, and more ...

Jabil’s Connected Packaging platform eliminates reorder friction for everyday goods, building brand loyalty by maximizing convenience ST. PETERSBURG, Fla.--(BUSINESS WIRE)-- Jabil Packaging Solutions, ...

Virtually all brands face the threats of counterfeiting and gray market trading. And no industry feels the pain more than pharma. The personal and public health concerns are huge, as is the economic ...

Brands can capitalize on this expectation by offering customers a more in-depth experience through the packaging of products. Connected packaging enables brands to differentiate themselves through ...

Packaging has long been a functional necessity—protecting products and displaying branding. Yet, in today's digital age, it has evolved into a dynamic tool that can actively drive business growth.

November 12, 2020 /CSRwire/ – Sourcemap, the supply chain transparency platform, is partnering with Scantrust, the connected packaging platform, to bring secure, verified supply chain transparency to ...

Marci Maddox leads IDC's worldwide research on persuasive content and digital experience technologies and co-leads IDC's Customer Experience practice for content, campaign marketing, customer data ...

Investments in automation and additional tools for data analytics keep coming to packaging lines as plants become more connected. Machine learning and digital twin technology are increasing throughput ...

CHICAGO--(BUSINESS WIRE)--PACK EXPO — Harpak-ULMA, the industry leader in complete packaging line solutions for food, medical, bakery, and industrial products, announced it has joined the Rockwell ...