The use of personal data to target minors, combined with opaque algorithms and engagement-driven design, has heightened fears ...

The digital advertising industry is at a decisive turning point in the protection of consumer data. While Google’s latest update to the phase-out of third-party cookies may have marketers thinking ...

Not long ago, the ability to digitally track someone’s daily movements just by knowing their home address, employer, or place of worship was considered a dangerous power that should remain only within ...

Rodney Archer asks U.S. Rep. Chuck Fleischmann to support a digital privacy standard that protects advertisers as well as ...

The beginning of ad technology saw privacy often overlooked as investors and marketers eagerly embraced new ways to engage consumers. However, the 2010s marked a significant shift towards prioritizing ...

Samsung Ads, the advanced advertising division of Samsung Electronics, is continuing to expand the reach and accessibility of Data+ — its proprietary data-as-a-service offering — through a deepening ...

Last week, I had the opportunity to speak at the 2024 IAB Public Policy and Legal Summit in Washington, DC, about the importance of standardization in privacy compliance, discuss the IAB Diligence ...

Regulators aren't asking "do you have an opt-out link?" They're asking “was the language easy to understand?” and "what ...