Font families can sell for hundreds of dollars. Gotham, a popular typeface used by President Barack Obama’s campaign and many others, costs nearly $1,000 to license a complete set of 66 different ...

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Choosing the best typeface for your design is a critical choice. Sometimes you may even need multiple fonts for different elements in a design. This graphic shows how you can pair them well. Using the ...

Adrian Frutiger, you say? The creator of the typeface actually CALLED Frutiger? Yes, true, although of all Frutiger’s fonts, this is my favorite. After all, with more than 40 variations (actually up ...

Pioneering British graphic designer Neville Brody created Coca-Cola's first bespoke font in its 130-year history earlier this year. Using the brand's archive Brody developed a typeface that aims to ...

Nevada is rich in cattle branding history. Some of the oldest recorded cattle brands in the state date back as early as 1883. Drive down any dusty road in Nevada, and you'll be sure to pass a ranch or ...

Though he was only 40 years old when he died, graphic designer Alvin Lustig left an indelible mark in the world of advertising, typography, and visual communication, creating dozens of book jackets, ...