Apparently, there’s still more money in video games than in toys. As reported by Engadget, Lego has revealed that they are entering the video game industry as developers. In the past two or so decades ...

NEW YORK (AP) — Transformers fought for world domination in "Revenge of the Fallen." Now they're taking aim at Lego. Hasbro Inc., the No. 2 U.S. toy maker, is joining the building-block fray with a ...

After years of lobbying, Massachusetts has convinced toy company Hasbro to move its global headquarters from Rhode Island to Boston. Massachusetts is the historic home of many iconic toy companies, ...

Amazon is also celebrating May the Sixth with deals on Star Wars merchandise. The sale features exclusive items and collaborations with Hasbro and Lego. Prime members get access to Star Wars games on ...

LEGO‘s Optimus Prime set was a rare trailblazer — an officially licensed Transformers toy that actually transformed. For the longest time, “non-transforming” was the one limitation Hasbro and Takara ...