Healthcare marketers today operate with unprecedented reach and sophistication. Campaigns span more channels. Data are richer. Patient journeys are carefully mapped, sequenced and optimized. And yet, ...

A growing network of trained caregivers is transforming how patient movement happens across units and clinics On a day last fall, caregivers from across Duke University Hospital walked into a campus ...

Global health policymakers should focus on the way entire health care systems work together, argue researchers in new findings. Improving one element does not always create better outcomes if the ...

METAIRIE, La. — When a hurricane is coming, we think about preparing for our family's needs. But a hospital has thousands, who are already in need, to take care of. With hurricane season already upon ...

A pair of recent announcements from the U.S. Department of Health and Human Services show agencies working to help providers and payers reduce their data exchange burdens and enable Medicare enrollees ...

Anyone who is not in the medical profession and who has wandered into an emergency room may be baffled by the hours of waiting and the mysterious process by which nurses and doctors move patients ...

Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. In response to mounting scrutiny over medical claim denials and ...