When viewers tune in to coverage of the 2010 Masters golf tournament, they will see IBM advertisements on the CBS and ESPN TV broadcasts and the IBM logo on the Masters.com website. Viewers will most ...
Nigeria is without doubt doing tremendously well in its entertainment industry producing popular music talents who are gaining recognition both locally and internationally One of the fast growing ...
No doubt, as a sponsor, IBM entertains key customers and executives at the Masters. And IBM pays for that, though Singer won’t disclose that amount. (For the record, IBM spent $1.2 billion in 2009 on ...
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