You’ve launched a few paid acquisition channels and are now starting to see your first leads trickle in. Maybe you’ve even set up a drip campaign to convert these leads into paid subscriptions.

NEW YORK – “Remember – you are your own brand,” business coach Franne McNeal was telling about 100 women crowded into a downtown Manhattan office lounge one evening last week. “If you lean back, you ...

Recently, I subscribed to the official Lean In Shanghai account on WeChat, China’s ubiquitous messaging platform. As an offshoot of other so-called Lean In Circles around the world, the account ...