I’m not exaggerating when I say that at least once a day, every single day, I thank God that I no longer have to concern myself with dating apps. (To give you a sense of how long it’s been, the only ...

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BERLIN--(BUSINESS WIRE)--PURE, the leading dating app for Gen Z, announced today it has reached the $100M milestone in annual gross revenue, while achieving 95% year-over-year registration growth and ...

Originally launched in 2013, PURE entered an increasingly crowded dating market with a deliberately unconventional positioning strategy centred on honesty, anonymity, and direct communication around ...

Back when the Pure app first launched in 2012, it was a completely anonymous hookup app. Now, it’s using CTV as a way to explain its rebranded vibe to prospective new users.