There has been a serious shift in how companies are thinking about revenue. According to SiriusDecisions, B2B organizations that implement aligned revenue operations (RevOps) will be best positioned ...

The term “RevOps”—short for Revenue Operations—has been in use for less than a decade, yet it has taken hold as both an operational mindset and an organizational structure. A RevOps approach focuses ...

Companies today require a more complete picture of how well they’re performing and how sales-related changes are likely to impact the business as a whole. And because of this need, they’re evolving ...

When Meredith Schmidt joined Salesforce more than 17 years ago, her first big challenge was to make sales and finance love each other. Schmidt, executive vice president of Salesforce Revenue Cloud, is ...

More than half of sales leaders identify poor data quality as the biggest barrier to successful artificial intelligence adoption, and revenue operations are an often-overlooked function ready to ...

RevOps is on the rise, but many teams are still early in their journey. Nearly 60% of organizations with a RevOps function have had it in place for three years or less, while 39% do not have a formal ...

Revenue operations (RevOps) is an organizational approach that aligns teams, workflows, and strategies through a unified revenue lens with goals and metrics focused on revenue growth. In past years of ...

SALT LAKE CITY, Sept. 9, 2025 /PRNewswire/ -- Revenue operations (RevOps) isn't a support function — it's a growth engine. According to Forrester, organizations that align people, marketing, sales ...

Revenue operations (RevOps) is undergoing a seismic shift. At the heart of this transformation is the rise of agentic AI—autonomous and semi-autonomous AI agents poised to redefine how RevOps teams ...

What’s clear is that you need a strategy that us focused effort to generate revenue. Otherwise distractions will propel you ...