Add Yahoo as a preferred source to see more of our stories on Google. Luxury brands are bleeding customers as dupes take over. (Fiordaliso/Getty Images) The ultra-rich are turning to new ways to ...

Remember when a certain brand of flip phone made you instantly cool? Or when a specific car model was the ultimate sign you'd "made it"? Status symbols are fascinating cultural indicators. They ...

Labubu dolls and Stanley cups are replacing luxury cars and designer clothes as status symbols, and that says something about the attention economy. “A lot of Gen Z is not spending money on luxury ...

Having a Hermès Birkin was once the litmus test for being extremely wealthy: with years-long waitlists, and eye-boggling price tags, the purse was the ultimate symbol of luxury. Until Walmart started ...