Asian streaming giant Viu has expanded its content offerings with the debut of Viu Shorts, a new vertical video section ...
EXCLUSIVE: The UK is getting in on the microdrama act. Tattle TV, which calls itself Britain’s “first dedicated vertical ...
Nearly three-quarters of Americans watch news videos online and most of them (61%) use social media or YouTube to do so. This year, The Economist, Newsday, The New York Times, The Washington Post, and ...
Vertical video won the user-generated content wars long ago. If you see someone filming with their phone in landscape, they probably have a hotmail email address, too. Snapchat and Instagram may have ...
Netflix’s Chief Technology Officer, Elizabeth Stone, announced on October 28, 2025, that the streaming giant is planning to conduct more experiments with vertical video formats to enhance user ...
YouTube had been slow to accept vertical video but they're on board now. Credit: Jaap Arriens/NurPhoto via Getty Images If you weren’t sure about vertical video before, you can be sure about it now.
There was a time when vertical videos were considered the ghastliest site on the internet. Not any more. as marketers begin to embrace them. There was a time when vertical videos were considered the ...
Whether it’s a serialized drama like ReelShort’s “Fated to My Forbidden Alpha,” a viral advertisement like Duolingo’s “Living With Lily,” or simply the latest post by your favorite TikToker, vertical ...
Snapchat is credited with jumpstarting the vertical video trend earlier this year, but now the format is really starting to hit its stride. That’s out of necessity, said Ari Brandt, CEO and co-founder ...
No matter what kind of music it is, the concert experience has always had its staples. You’ve got the people up front singing every lyric. You get a little audience-artist call and response. You’ve ...
Selena Gomez and Spotify debuted the streaming platform’s first vertical music video in May of 2017. Gomez’s then-new single, “Bad Liar,” was promoted alongside an exclusive visual that Spotify users ...
Is Vertical Video the Future of Streaming in China? Chinese streamer iQiyi's latest hit original 'Ugh! Life!' is comprised of 48 short episodes shot in portrait mode for smart phones, and the company ...